Ian Cooper

Professor Ian Cooper is Britain’s most experienced marketing skills, training and business development consultant specialising in the legal sector and a globally published international business author.

Ian Cooper

  • Over 33 years of practical experience of advising and helping law firms win more business
  • Advised over 900 legal firms
  • Helped hundreds of solicitors increase conversion rates of enquiries into business … sometimes by double or triple
  • Supported over 100 firms with their tenders and competitive situations
  • A 90% track record of success with commercial law firm tenders
  • Written 15 books on various business and personal development related topics
  • Written the ‘Financial Times Guide To Business Development’.
  • Been published in 14 languages and books sold in over 56 countries
  • Spoken at over 1,000 professional business speaking engagements
  • Appeared / guested on radio and TV many times.

Area of Expertise